David Snyder
Biography
Author of the critically acclaimed book, How To Mind
Read Your Customers, David Snyder is also Chairman and
CEO of Snyder, Inc., and works nationally as performance
management and teambuilding expert.
As a business teams troubleshooter, Snyder
has helped corporations to improve their training efforts
in the areas of sales, marketing and customer service.
He has also helped manufacturers and other organizations
to achieve higher productivity by improving performance
measurement systems, team communications, and training.
Snyder’s book, How To Mind Read Your
Customers has been praised by corporate leaders for
its emphasis on integrity and ethics in business, in addition
to its strong focus on behavioral psychology as applied
to marketing. How To Mind Read Your Customers was
listed first in Sales and Marketing Management Magazine's
Top Five Best New Business Books for 2001. It
is published by AMACOM (American Management Association.)
At Harvard, Mr. Snyder participated in research conducted
on brain waves and emotion at the Mind/Body Medical Institute
of Harvard Medical School /Beth Israel Deaconess Medical
Center and is named as a co-author on findings published
in the January 1996 issue of The Journal of Behavioral
Neuroscience. The Mind/Body Medical Institute is one
of the most distinguished institutes in the world for the
study of stress and human behavior.
As an organizational development expert, Mr. Snyder has
developed and facilitated a broad range of training programs
for major corporations and health care centers showing how
human performance and human relationships in the workplace
can be improved.
Snyder has also conducted research on the critical thinking
styles of students and the issues that impact critical thinking,
problem solving and writing abilities not only in the corporate
environment but also in the industrial workplace. He has
developed a wide range of programs in these areas for colleges,
manufacturers and corporations to help improve critical
thinking and problem-solving skills.
Tel: 919.510.5443
Cell: 919.920.0551
dsnyder@mindread.net
Advisors
