David Snyder
Biography

Author of the critically acclaimed book, How To Mind Read Your Customers, David Snyder is also Chairman and CEO of Snyder, Inc., and works nationally as performance management and teambuilding expert.

As a business teams troubleshooter, Snyder has helped corporations to improve their training efforts in the areas of sales, marketing and customer service.  He has also helped manufacturers and other organizations to achieve higher productivity by improving performance measurement systems, team communications, and training. 

Snyder’s book, How To Mind Read Your Customers has been praised by corporate leaders for its emphasis on integrity and ethics in business, in addition to its strong focus on behavioral psychology as applied to marketing. How To Mind Read Your Customers was listed first in Sales and Marketing Management Magazine's Top Five Best New Business Books for 2001. It is published by AMACOM (American Management Association.)

At Harvard, Mr. Snyder participated in research conducted on brain waves and emotion at the Mind/Body Medical Institute of Harvard Medical School /Beth Israel Deaconess Medical Center and is named as a co-author on findings published in the January 1996 issue of The Journal of Behavioral Neuroscience. The Mind/Body Medical Institute is one of the most distinguished institutes in the world for the study of stress and human behavior.

As an organizational development expert, Mr. Snyder has developed and facilitated a broad range of training programs for major corporations and health care centers showing how human performance and human relationships in the workplace can be improved.

Snyder has also conducted research on the critical thinking styles of students and the issues that impact critical thinking, problem solving and writing abilities not only in the corporate environment but also in the industrial workplace. He has developed a wide range of programs in these areas for colleges, manufacturers and corporations to help improve critical thinking and problem-solving skills.

Tel: 919-510-5443
Cell: 919-920-0551

dsnyder@mindread.net