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David Snyder
Biography
Author of the
critically acclaimed book, How To Mind Read Your Customers,
David Snyder is also Chairman and CEO of Snyder, Inc., and works
nationally as performance management and teambuilding expert.
As
a business teams troubleshooter, Snyder has helped corporations to
improve their training efforts in the areas of sales, marketing
and customer service. He
has also helped manufacturers and other organizations to achieve
higher productivity by improving performance measurement systems,
team communications, and training.
Snyder’s
book, How To Mind Read Your Customers has been praised by
corporate leaders for its emphasis on integrity and ethics in
business, in addition to its strong focus on behavioral psychology
as applied to marketing. How To Mind Read Your Customers
was listed first in Sales and Marketing Management Magazine's Top
Five Best New Business Books for 2001. It is published by
AMACOM (American Management Association.)
At Harvard, Mr. Snyder participated in research conducted on brain
waves and emotion at the Mind/Body Medical Institute of Harvard
Medical School /Beth Israel Deaconess Medical Center and is named
as a co-author on findings published in the January 1996 issue of
The Journal of Behavioral Neuroscience. The Mind/Body
Medical Institute is one of the most distinguished institutes in
the world for the study of stress and human behavior.
As an organizational development expert, Mr. Snyder has developed
and facilitated a broad range of training programs for major
corporations and health care centers showing how human performance
and human relationships in the workplace can be improved.
Snyder has also conducted research on the critical thinking styles
of students and the issues that impact critical thinking, problem
solving and writing abilities not only in the corporate
environment but also in the industrial workplace. He has developed
a wide range of programs in these areas for colleges,
manufacturers and corporations to help improve critical thinking
and problem-solving skills.
Tel: 252-747-1339
Cell: 919-920-0551
dsnyder@mindread.net
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